Conversational Copy for Marketing and Sales


Email Ad Copy

An email ad designed to generate leads for Henry Harlow, a Law firm marketing coach.

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Speech written by Lou and presented by Albert C. Johnston, III to great acclaim at the London Bullion Market Association (LBMA) Conference in Montreux, Switzerland, June 2006. 

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Lou is an excellent writer who has developed a keen instinct for what works and what doesn’t work in copywriting.
He has a great business acumen too. I highly recommend him.

Steve Slaunwhite

Author, The Everything Guide to Writing Copy


Blogs, Articles, and Content

Various pieces written by Lou.

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Direct Mail

Lou’s work for Pure Sight & Sound, an installer of high end home theater systems

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Contact Lou

Let’s discuss the challenges of your next project.